Google’s Cross-Promotion Strategy
Steve Rubel in his Micropersuasion blog points out that Google News is now linking to Google Blog Search at the top of the home page. Steve asks if this is the beginning of an integration of news and blog search.
I think it is simply part of their cross-promotion strategy. Google has already included hundreds of hand-picked blogs in Google News. I don’t think they will take the Topix.net approach and actually mass-include blog posts with news results.
Google needs to promote their various sites and can’t do it all from their main search page. Using their own popular portal sites like Google News to promote related products like Blog Search is an easy cross-promotion solution.
If they linked to everything from Google.com they would become … Yahoo!
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Rich Ord
CEO, iEntry, Inc.
Publisher of WebProNews
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While reading this article I want to invite users for a discussion in my blog
Can google get Gods mind?
This was one argument in 2004.I want to validate this argument with diverse opionions by comparing the current trends of google like the one which is described in the post above
http://ragusivanmalai.blogspot.com/2006/10/can-google-get-gods-mind.html
Come on Google users