Google Embraces Cyber Monday, Holiday Shoppers
In an effort to increase exposure to their fledgling merchant service, Google Checkout, the search giant has announced that starting today (known as Cyber Monday), shoppers using their merchant service will be privy to special discounts based on the amount of money they spend.
These discounts are being offered by participating vendors, which are identified by the following Google Checkout logo:
To commemorate the Cyber Monday festivities, Google also launched a Google Checkout Holiday Promotion site that has a Froogle look and feel to it. Interested users can use this site in order to find gift ideas as well as a list of merchants taking part in Google’s discount bonanza. Another feature of Google’s holiday special is these discounts are available until December 26 of this year.
Google is also pushing the timesaving element of their merchant service. Google Checkout members do not have to enter personal information. Much like a web form auto-fill function, Google Checkout stores the necessary online transaction information so users don’t have to constantly fill out billing and shipping forms associated with online shopping.
Chris Richardson
Staff Writer | WebProNews Blog
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