Internet Business and Marketing Trends

Archive for July, 2007


Monday, July 23rd, 2007

Aftervote vs. Mahalo

Dave Naylor has fired a shot across Mahalo’s bow this morning.  Aftervote is similar to Mahalo insofar as it is a search engine whose SERPs (Search Engine Results Pages) have a social influence component.

Dave claims Aftervote is inherently superior  however for a number of reasons including:

They have a few editors, we have 1000’s

If Aftervotes doesn’t have SERPs for a query, it defaults to meta search not only Google

Aftervotes offers a unique voting power wherein users can vote a site up or down with the click of a button

There is a radar logo by each result that is color coded to give you some info on it’s popularity;

Blue means one of your friends voted on the site
Red means someone in your ‘group’ voted for it
Black means that a listing is the consensus best choice

The size of the colored radar logo is indicative of the general popularity of the site.

I think using social data to influence SERPs is an interesting and logical innovation to add to the idea of ’search’.  However, I do think it has to be carefully and cautiously implemented.  As we’ve seen illustrated lots of times with sites like Digg and del.icio.us there exists the potential of a pronounced downside on relying on ‘everyone’ for relevant information.


Tuesday, July 3rd, 2007

Is iPhone a Strike Against Net Neutrality

Ok, well, maybe not the phone itself. However, as we observed just yesterday AT&T recently conducted a study which, to no one’s surprise, concluded that Net Neutrality was a bad thing.

So enter the iPhone. As I’m sure you all already know, iPhone is AT&T exclusive. So the question then becomes; Are iPhone consumers voting with their wallets against Net Neutrality?

read more | digg story


Monday, July 2nd, 2007

AT&T Study Determines Net Neutrality is Bad (Gasp!)

Sit down… this may come as a shock to you.

A new study from AT&T says that setting up the Internet on a tiered level would offer “significantly more” capacity than the system that’s being used now.

Coincidentally, it will offer “significantly more” capacity for AT&T to make more money. They didn’t say that in the study exactly - that’s my interpretation.

read more | digg story

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