Internet Business and Marketing Trends

Blogs in Your SEO Mix: A Case Study

Everybody that hasn’t been living under a rock for the past 3 years has pretty well caught on to the fact that blogs are kind of a big deal. SEO people, who spend a big part of their day thinking Google-y thoughts, know that blogs are beyond a big deal for Google.

But don’t just take my words for it.  Lee LeFever has recently posted a Case Study on his experiences with adding blogs to his SEO mix.  He has some rather profound results to share, such as:

“Within two months of starting the weblog, I noticed that searching for “Weblogs and Business” (a category name) yielded a #1 ranking on Google. From this point on, I saw each of my category names grow in rank on Google.”

His post is well worth checking out.  He discusses his results in some detail and provides a list of his top 5 ‘lessons learned’.  There really isn’t anything much in his list that you probably haven’t heard before, but they are good guidelines as his results with them will attest.

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6 Comments »

Comment by Robin
2007-08-26 10:19:21

I have read the post you referred. A good article you have referred. I agree ” Defining a niche “. I found it’s really important. But i think the navigation of the site is very important too. A good navigation will more better to a niche site.

 
2007-09-20 10:29:12

[…] Blogs In Your SEO Mix: A Case Study WebProNews […]

 
Comment by car benzhe Subscribed to comments via email
2007-09-22 02:52:47

Hi Mike, i supposed to read your post with out missing it because you will give some useful information in every post. same thing here also information about the blog website. off course i do agree that blogs are beyond a big deal for Google. hope navigation in website through links gives a top place for website in SERPs.

 
2008-04-03 13:13:31

[…] the battle is raging over the blog vs web site debate. Which is better… blogs or regular web sites. (Not to be confused with the “which is better, blogs or HTML newsletters” […]

 
Comment by Arlene Hinsdale Subscribed to comments via email
2008-06-10 13:13:37

I have just started my own home business and I am trying to do some research into the best way to advertise/get exposure. I am intrigued about the growing popularity of the blog posting and I am noticing it more & more. I am also doing some research into the “traditional” ad posting methods and came across a software package called Glyphuis that is supposed to help with the copywriting of ads. Are you familiar with this software? If so, do you think it’s a good way to advertise the “traditional” way or do you think the blogs are a better way to go?

 
Comment by Arlene Hinsdale Subscribed to comments via email
2008-06-10 13:16:27

Sorry…that software should be Glyphius, not Glyphuis! Thanks for your help!

 
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