Internet Business and Marketing Trends

AdSense for Domains accused of click fraud

Richard Ball hasn’t been happy with Google for several months. Now he claims they are charging advertisers for paid search clicks, but without a search taking place first to generate the ads that get clicked.

We’ve asked Google to comment on the situation Ball described on his blog post, but have yet to receive a response. That followup will appear on WebProNews.

For now, Ball says Google is enabling fake searches click fraud:

Let’s suppose they click on one of these ads, provided by Google via DomainSponsor. When did a search occur? Is clicking on a link equivalent to typing keywords into a search box? No, this is a fake search. Google classifies these kinds of paid clicks as search clicks because they occur on a parked domain that has a search box on the site. That’s fraud - click fraud, distribution fraud, syndication fraud. Call it what you like. It’s fraud.

For a company that’s been blasting other companies’ paid links as spam, they need to clean their own house, first.

We have much more from Ball via an email conversation with him, which we hope we can pair with a response from Google.

Via Apogee Web Consulting

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